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The End of Marketing as We Know It

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Emotional Branding: The New Paradigm for Connecting Brands to People

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The End of Advertising as We Know It

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Renovate Before You Innovate: Why Doing the New Thing Might Not Be the Right Thing

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Enterprise Marketing Management: The New Science of Marketing

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Building Brandwidth: Closing the Sale Online

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Meaningful Marketing

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Meaningful Marketing: 100 Data-Proven Truths and 402 Practical Ideas for Selling MORE with LESS Effort

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Das Ende der Marketing- Mythen. Erfolgsrezepte des 'Aya- Cola' für Umsatz und Profit.

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Emotional Branding: The New Paradigm for Connecting Brands to People [EMOTIONAL BRANDING]

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